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See someone who is pregnant or elderly, or could just use that seat more than you? Get up and offer your seat. It's the polite thing to do.
That's in a perfect world though. Unfortunately many New Yorkers are just so preoccupied by what's on their iPad screen, what music is playing in their headphones, maybe their eyes are closed, etc. That's why I believe this program will not work.
It's not that New Yorkers are rude... we're just brought up to not stare at others and to mind our own business... so unless there's a giant pregnant belly in our face - some people might not notice.
I do like the pin as a reminder - but I'm not sure that's what NY'ers need... thoughts on this?
From Motto by Time:
New York’s free buttons can be ordered online and will take about three weeks to arrive. There will also be separate badges, which say “Please Offer Me a Seat,” available for older riders and those with disabilities.
“Pregnant riders, seniors and those with disabilities often need seats more than others but their condition may not always be visible,” MTA Interim Executive Director Ronnie Hakim said in a press release. “We hope this campaign will help their fellow riders to be more willing to offer them a seat without having to ask a personal question first.”